Books

Ducharme, Jamie. Big Vape: The Incendiary Rise of Juul. Henry Holt and Company, 2021.

Etter, Lauren. The Devil’s Playbook: Big Tobacco, Juul, and the Addiction of a New Generation. Crown, 2021.

Burrough, Bryan and Helyar, John. Barbarians at the Gate: The Fall of RJR Nabisco. Harper & Row, 1990.

Articles

“Students’ Business Booms,” Petaluma Argus-Courier, May 25, 1977.

“New cigarettes ignite debate,” Arizona Republic, Nov. 21, 1988.

“Premier at a glance,” Winston-Salem Journal, Mar. 1, 1989.

“Analysts Mixed on Philip Morris’s Smoking System,” New York Times, Oct. 24, 1997.“Safer’ Cigarettes: A History,” Nova, Oct. 2, 2001.

“How Tobacco Smoke Causes Disease: The Biology and Behavioral Basis for Smoking-Attributable Disease: A Report of the Surgeon General,” 2010.

“Ploom Announces New Alternative to Smoking; New Tobacco Company Unveils model One Portable Vaporizer and Single-Use Pods,” Marketwire, May 10, 2010.“Jambox by Yves Béhar,” Dezeen, Nov. 23, 2010.

“The Rise and Inglorious Fall of Myspace,” Bloomberg Businessweek, Jun. 22, 2011.

“Ploom Launches PAX; Category Defining Premium Portable Vaporizer; Combines Exceptional Engineering With Modern Design to Deliver the Best Quality Vaporizer Experience on the Market,” Marketwire, Jun. 1, 2012.

“Review: Ploom Model Two,” Wired, Jul. 1, 2013.“No Sleep For The Wicked,” New York Times, Sep. 6, 2013.

“Why Yves Béhar Redesigned His SodaStream Bottle,” Fast Company, Sep. 12, 2013.“iTunes: A look at Apple’s media app and its influence on an industry,” Macworld, Jan. 8, 2016.


Did Juul Lure Teenagers and Get ‘Customers for Life’?,” New York Times, Aug. 27, 2018.

“The Master Settlement Agreement: An Overview,” Public Health Law Center, Jan. 2019.

“Chernova’s Take: New Fund Aims to Make Investment in Vice Attractive,” Wall Street Journal, Jan. 11, 2019.

"Social dimension is what the world needs," Manila Bulletin, Jun. 25, 2019.

“Why Juul's Co-Inventor Is Making a New E-Cigarette,” Bloomberg, Oct. 15, 2019.

“Juul Founders' First Marketing Boss Told Us the Vape Giant's Strange, Messy Origins,” Vice, Nov. 5, 2019.

“New Tobacco Products: Heated Tobacco Products,” Superior Health Council, Apr. 2020.

“Branch Creative designs a bold, simple aesthetic and powerful design for Fellow’s new electric water kettle,” Global Design News, May 18, 2021.

“One final look inside the archive that exposed Big Tobacco,” Washington Post, Aug. 26, 2021.

“The Market Minute: No Porn Investments Please, Vice Clauses And How They’ve Evolved,” Crunchbase News, Sep. 8, 2021.

“20-Year Trends in Tobacco Sales and Self-Reported Tobacco Use in the United States, 2000–2020,” Preventing Chronic Disease, Jul. 28, 2022.

“Thousands of unauthorized vapes are pouring into the US despite the FDA crackdown on fruity flavors,” Associated Press, Jun. 26, 2023.

“Thousands of types of illegal vaping devices, mostly from China, flooding U.S. despite FDA crackdown, report says,” Jun. 27, 2023.